RT Journal Article
T1 Immigrant Influencers on TikTok: Diverse Microcelebrity Profiles and Algorithmic (In)Visibility
A1 Jaramillo Dent, Daniela
A1 Contreras Pulido, Paloma
A1 Pérez Rodríguez, María Amor
AB Internet celebrity has become a phenomenon of great interest for scholars in the last few years. This is partly due to itsimpact in contemporary media ecosystems, and its influence in political, social, cultural, and commercial behaviors aroundthe world. Meanwhile, some segments of the population continue to be marginalized by sociotechnical configurations thatperpetuate structures of dominance in the digital sphere and on social media platforms. This is the case of immigrants,who often face diverse digital, symbolic, and physical borders that neglect their voice and agency. Thus, the present studyaims to explore the creative practices of immigrant tiktokers who have achieved a significant following on this platform.Using a case study approach, we explore four immigrant creator profiles with a following of 17,000 to 500,000 throughin‐depth interviews and a multimodal content analysis of 252 of their videos to delve into their platformed practices onTikTok. The participants are Latin American immigrant creators living in the US and Spain, identified as part of a largerstudy on the uses of TikTok by Latinx immigrants in these two countries exploring 53 immigrant creator profiles with morethan 10,000 followers. Their practices related to algorithmic (in)visibility, and their unfolding identities including their digital,creative, political, activist, cultural, and national personas are noteworthy, and suggest unique pathways to reclaimagency through social media influence and construct multi‐dimensional microcelebrity identities beyond migratory status.
PB Cogitatio Press
SN 2183-2439 (electrónico)
YR 2022
FD 2022
LK http://hdl.handle.net/10272/21213
UL http://hdl.handle.net/10272/21213
LA eng
NO Jaramillo-Dent, D., Contreras-Pulido, P., & Pérez-Rodríguez, A. (2022). Immigrant Influencers on TikTok: Diverse Microcelebrity Profiles and Algorithmic (In)Visibility. In Media and Communication (Vol. 10, Issue 1). Cogitatio. https://doi.org/10.17645/mac.v10i1.4743
DS Repositorio Institucional de la Universidad de Huelva
RD 14 jul 2026